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We all love opening a pretty package!

We figured it made sense to package up our most requested marketing services to make them more accessible to business owners. Please take a look through the top 7 options and feel free to contact us on 1300 998 558 to suggest another if what you need is yet to make an appearance on this page.

Marketing Review

If you know that you want to grow your business but you’re not quite sure where to start….take the first step here! We’ll review your current marketing activity, conduct a SWOT analysis and discuss the specific goals you have for your business.

What’s involved:

  • A pre-marketing appraisal questionnaire and SWOT Analysis
  • A one hour consultation with a senior marketing consultant
  • An analysis of your business strengths and weaknesses and identification of your areas of greatest growth and development opportunity.

Investment: $595 + GST

 

Marketing Brainstorm 

Need to quickly create some fresh ideas for your business? Our brainstorming sessions are perfect for solo or micro business owners on a budget as we cover your 3 or 4 areas of highest priority, developing a number of succinct promotional activities that you can implement right away.

 What’s involved

  • A highly interactive and motivating one on one 2 hour brainstorming session with one of our experienced Marketing Consultants
  • Exploration of your key priorities such as:
    • Your customer value proposition – what makes you different from your competitors and how can you communicate this to prospects?
    • Which are your high priority target markets or niche market opportunities and how can you best reach them?
    • What marketing materials do you need? Do your current ones need updating?
    • What strategic alliances might be available for you to develop?
    • How could your website be improved?
    • The delivery of a succinct report that outlines the next steps for you to take

Investment: $750 + GST

 

Business Branding Package

Your business brand is synonymous with the quality of service and products you provide and is at the core of your business image. It encompasses your visual brand, customer value proposition and byline and provides the link across all of your marketing activity and communication.

This package includes:

  • Pre-strategy design brief
  • Strategy meeting with one of our graphic designers and marketing consultants
  • Assistance with name and byline development including name and URL availability search
  • Creation of 4 logo concepts with two rounds of changes
  • Development of a Brand Pyramid
  • Design of business card, letterhead, fax and with comps slip
  • All industry standard files and a style guide
  • A zipped email logo pack and a hard copy disc pack

Investment: $1850 + GST

More information >>
Alternative logo only packages are also available


Marketing Action Plan

Avoid a reactionary approach to marketing – we’ll work with you to create a Marketing Action Plan that will detail the steps that will take you from where you are to where you want to be!

This package includes:

  • A pre-workshop objective setting session
  • A 4 hour intensive marketing strategy workshop at our Gordon office with you (and your staff if applicable)
  • A detailed written marketing Action Plan (emailed directly to you)
  • A follow up sessions to assist in the implementation timetable for your plan

During your Marketing Workshop we will cover:

  • Your business purpose and vision
  • Key marketing and sales objectives
  • Defining your Customer value proposition and key points of difference
  • Prioritising target markets and profiling your ideal customers
  • Key communication messages
  • Evaluation/development of your brand and marketing materials
  • Evaluation/development of your website and online marketing activity
  • The best promotional tactics to pursue your objectives
  • The resources you will need to implement your plan

Your Marketing Action Plan will detail the actions you need to take so you can get started right away.

Investment: Call us for a discussion

More Information >>


Outsourced Marketing Package

If you lack the time or in house resources to develop and implement your marketing, we’ll become your virtual marketing department. We’ll save you time and money as we collaboratively take care of all your planning, strategy, design and execution on a monthly basis.

This package includes:

  • A dedicated Senior Marketing Consultant to work with you and your team
  • Monthly strategy meetings
  • Graphic design, copywriting and service as needed
  • Unlimited weekly phone and email support
  • Co-ordination through our online project management software

Investment: Variable, with an average of 1-4 days per month from $1250 plus GST

More information >>


Project Management Package

Do you have a specific marketing project that you need to make happen but are concerned that you don’t have the in-house resources to being it to life or that it will divert attention from running your core business? We can take it off your To Do List and make it happen!

This package includes:

  • A needs analysis with us (face to face or via Skype)
  • Agreement on objectives, outcomes and deadlines
  • Submission of a fixed cost proposal for your approval
  • A dedicated project manager or project team
  • Timely Work in Progress meetings

Investment: All quotes for project assignments are determined on an individual basis and can include but are not limited to:

  • market research and competitor analysis
  • re-branding and visual identity projects
  • web development
  • email and newsletter campaigns
  • online marketing campaigns and advertising
  • direct mail campaigns
  • advertising campaigns
  • production of marketing materials
  • copywriting for marketing materials
  • event management
  • sponsorship programs
  • public relations campaigns
  • customer referral programs
  • loyalty programs and more

More information >>


    Marketing Coaching Packages

    As a small business owner you need to wear many hats and it’s simply not realistic to be an expert in all areas. A Marketing Coach can help you to identify market opportunities, brainstorm marketing approaches and refine your ideas and concepts so you can develop your personal skills and reach your goals more quickly and effectively.

    This package includes:

    • A dedicated Marketing Consultant who understands your business and goals
    • Regular meetings face to face or via skype with a pre-agreed agenda to maximise productivity and value
    • Additional phone and email support
    • Ongoing measurement and accountability via agreed mini action plans
    • Guaranteed positive results IF action is taken

    Investment: Our Marketing Coaching Packages are based on 60 minute time blocks and start from $600 plus GST for a four one hour coaching sessions. Supplementary reading materials may be recommended for you to purchase.

    More information >>

    Call us on 1300 998 558 to discuss any of our packages or to explore personalised marketing support.

    ENERGISE YOUR
    MARKETING!
    Contact Ideas into Action today: 1300 998 558
    marketing@ideasintoaction.com.au
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