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| Small Business Marketing ConsultantsIdeas Into Action combines the talents and experience of a key group of small business marketing professionals whose skills and services are co-ordinated through our North Shore office. Our Senior Small Business Marketing Consultant, Angela Raspass, drives the core of client solutions and is an Australian Institute of Marketing Certified Practising Marketer. Angela has has over 17 years experience in sales, marketing, sponsorships, events, copywriting and promotions within a broad range of industries. She involves the talents of a team of experienced professionals in graphic design, photography, website design, publicity, email and SMS marketing, printing and more depending on the specific needs of each client and individual project. Angela is also the Co-Founder and Marketing Manager of The Working Women's Network, a business network for women on Sydney's Northshore and Northern Beaches. Read more about the great small business marketing solutions and results we can deliver for your small business. |
Online MarketingBelinda Jackson is our Email and SMS marketing partner, providing our clients with the tools to easily create, send and track high impact and personalised email marketing campaigns with no more than your internet browser and Chameleon Mail. This invaluable marketing tool will help you build or add to your existing database of customers and prospects as you proactively and economically communicate with them to increase sales. Belinda is also a pioneering expert in the set up and client tuition for blogging - a valuable market communication and search engine optimisation tool.
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Website DesignPaul Davenport is our Project Manager from Sitesuite, our web development partners. Sitesuite can create and host a professional, effective website that is custom-designed for your business that you can edit and update yourself with their user-friendly Content Management System. You can begin to build your online presence and lift sales with a Sitesuite website - crisp, clean design, effective navigation and exceptional functionality that grows with your business. | ![]() |
Search Engine OptimisationBrad Cohen is one of our website developers and also our search engine optimisation specialist. Brad has a Bachelor of Design in Visual Communications and a Bachelor of Business in Advertising from the University of Technology Sydney and a wealth of experience in designing both micro and comprehensive websites , e-newsletters and online advertising. He has a particular skill in ensuring your website is optimised to improve your organic google listing and guides our clients through the process without the "techno-babble" that can confuse! | ![]() |
| Graphic DesignGaye Belbin is our Graphic Designer and has over a decade of experience in the advertising industry. Gaye provides our clients with a wide variety of design services producing logos, newsletters, leaflets, posters, press ads, magazines and hard-cover books. Our design solutions are aimed to provide small businesses with quality and effective advertising, branding and promotional solutions to suit your budget. |
| PhotographyPenelope Beveridge is our photographer with 15 years experience in the industry. Her style, attention to detail and original concepts has seen her gain an impressive profile and portfolio, includuing a recent win in the Professional Division for the Sydney Morning Herald Shoot the Chef competition. Penelope photographs clients, staff and their products and premises for use in building websites and creating promotional material. |
![]() | CopywritingKaren Morris is our expert in marketing communications, specialising in business to business writing. With over 15 years' experience in the industry she helps our clients focus on what you offer and target your marketing material to your audience. Through a simple communications process Karen is able to learn about your business and then creates your message from your market's point of view. She produces a range of targeted copywriting options, such as website copy, brochures, advertising material, press releases, advertorials, by-line articles, e-newsletters and more that talk directly to your audience and clearly offer your solutions to their problems |
![]() | PubilcitySally Romano is our Publicity partner who focuses on increasing the public profile of your business and maximising market credibility through a variety of publicity opportunities & channels. Sally's trademarked True Publicity methodology incorporates the use of traditional media, referral partners, unique media and epublishing to build your brand and bottom-line |
![]() | SignageLawrence Hughes is our signage expert. If you are looking to brand your business is the public eye we can design and print all general signage including custom wall paper (photos murials designs), banners and vinyl posters, decals and stickers, car and van wrapping, internal partition frosting logos and reception logos. Our turnaround time and prices are second to none. |